"How I Made
$142,113 in 5 Months
Using the Secrets I Expose in this NEW Guide (with just
one project!) �
How You Can
Do It Too!"
Dear Internet Friend,
It's insane. The nerds have
Bill Gates, America's ultimate and
richest geek � has a "net worth" of well over
thirty billion dollars. (To give you some
perspective � compared to what the average person earns, Bill
Gates could purchase a $300,000 Lamborghini Diablo for about
Three of the five richest people in the United States have
one thing in common � they built their
massive wealth �
� By Creating Software!
Hundreds of software millionaires have built their software
empires by following the same pattern over-and-over:
- They develop a hot idea for software...
- ...transform these ideas into best-selling
software and then...
- ...rake in dump truck loads of cash by
offering it to millions!
But you're asking � what does that have to do with
If you've ever dreamed about building a business that can
stand the test of time, that can deliver
consistent massive profits, that
doesn't take a genius to create and maintain
� you can now get your hands on the ultimate
step-by-step guide to the secrets of the software
business! (I'll tell you more about its secrets in a
Your dream can now
be a reality!
You see � these companies want you to think that developing
software is too hard or too
expensive. They want you to believe that software
development is only for the elite � the super-smart or the super-powerful.
But you know what �
� "That's a Big Fat Load of Bull!"
Look � I'm no
stranger to the software business.
I've been developing software for the last decade. I've
created dozens of powerful software applications � some that
span hundreds of thousands of lines of code in length. I've
commanded an organization as the Chief Technical Officer
If there is one thing I know � it's
But � you know what I finally figured out?
The secret to creating massive software profits boils down
to three simple steps:
- Get a Killer Software Idea. Companies
spend millions of dollars engineering "processes" to
generate software ideas. What a joke! All you need is a system that consistently
delivers hundreds of software ideas to your doorstep � day
- Building the Software using a Time-Tested Proven
Blueprint. You've seen it � software that just
plain sucks. It sucks because someone forgot to use a
time-tested proven system for designing their software. They
get lazy and guess what? You pay for it. All you need is a system that gives you
the step-by-step blueprint that delivers great software
- Making the Software Available. Every
year, software companies like Microsoft, IBM and Sun spend
millions of dollars promoting and marketing their software.
What? Are they crazy? (Yes.) All you need is a system that delivers
proven strategies � to generate massive low-cost and free
exposure to your software and techniques that get people to
buy � right now.
Three steps stand between you today � and a
software empire that could have your name on
it tomorrow! (Imagine THAT for a second! Exciting,
The magic is that the formula doesn't
require you to be a software programmer. In fact �
I hope you've never seen a line of code!
Nope! Not one!
Let me boil it down... In the next 30-minutes you could
have, in your own two hands, a step-by-step
formula for churning
software ideas into software gold.
I was determined to create a guide that could show anyone
can create, build and sell software � and, in
doing so, exposing the secrets that mega-software corporations
were keeping under
lock-and-key. But why?
Let me tell you a little story �
In March, I was invited to Microsoft. I
was going to meet one of Microsoft's most Senior Software
Developers (they call them "Researchers"). He was going to
take me on a tour of the "campus" � complete with
beautiful parks, amazing buildings and
I had never been on Mr. Gates's
turf � and was thrilled to be able to see it
for the first time!
When I walked into the engineer's office, he was grinning.
(Hey, I just thought he was a generally happy guy!)
After a few minutes of small talk, he showed me an image on
his computer � a photo of a beautiful
Ferrari, glowing in this wild deep purple hue. I
thought he had found the photo at Car and Driver's
"Ben, can you believe this is my car? My wife and I flew
to Italy to watch as it was being built on Ferrari's
assembly line. We wanted to make
sure the color was perfect!"
As you can imagine, I was floored!
That was HIS car in HIS
So I asked �
"How long have you been working here at
He told me that he'd been there just under 10 years. And noted � he was
thinking about retiring soon.
As we toured more of the "campus", I discovered that
Microsoft has created nearly 21,000 millionaires and
multi-millionaires in its brief 20-year
The Engineer invited me into one of Microsoft's Secret
Development Labs � if I promised not to tell anyone about
what I was getting ready to see. I leapt at the opportunity!
(I must have looked like a dog with my tongue
Using a keypad, he punched in his secret code and the door opened. (I thought
I was on the Starship Enterprise!) I can't tell you much
� but I'll tell you this � Microsoft spends
"truckloads" of money in researching new
ideas and new technologies.
He showed me around � demonstrating some of the "cool stuff" (he liked
saying that) that Microsoft would soon be releasing to
the public. (Hint: Think X-Box-ish!)
While we were in that Lab, he stopped, thought for a moment
"Ben, everyday it still amazes
me � every single day we're generating
killer ideas, using our magic
system to turn these ideas into software, and
getting people to shell out millions of
dollars to buy our software all around the
"Listen � we're taking a $20,000
operating system and burning it on to a CD that costs us
pennies. In any other industry, you measure
margins with a razor � but not with
software industry! We have fat
"Look � there is no
question in my mind or Bill's mind (he calls
him Bill!) that creating and publishing software is and
will continue to be the most profitable
business in the world for the next 50
I was dumbfounded.
And I was mad! I
was mad that companies like Microsoft thought they had some
kind of magic pixie dust they could sprinkle
on their ideas � and turn them into raging software
But he was also "dead-on" � there is no
single business in the world that can match the sheer
potential of the software business. Bill Gates is
I needed to leave, thanking him for the time and the
ultimate tour. (He even offered to give
me a spin in his Ferrari � but he didn't bring it to work that
day because of the rain. Darn Seattle weather!)
This meeting became the birth of my project "Software Secrets�Exposed!"
Microsoft, IBM, Sun and other software companies thought that
they could guard the secrets to their software success � but
they were "dead
What a person needed to replicate Microsoft or any other
software company � was simply � a system.
How could I take on these massive
I devised a plan...
On the six-hour flight home, I began sketching an outline
of the secrets I wanted to expose � absorbing
my experience as a programmer and a marketer.
I began to outline a step-by-step
system that would allow anyone, regardless of
their level of technical skill � to be able to
generate hot software ideas, turn the
ideas into software, and publish them to the
world for hefty profits.
It was time...
I bolted the door to my study and began squeezing my brain for every
last nugget of experience I had stowed away in my years of
experience. Then I went through my reams of notes I had
archived over the years � tips, techniques and
strategies I had learned from my bosses, coworkers
and friends online.
I had no plans to hold back
Six weeks later I emerged,
I had laid it all on the table.
It was all there � a book chock-full of all the secrets of
software business � completely naked, completely EXPOSED!
I zipped it off to a programming buddy of mine, Rick Smith.
He's been in the software business as long as I have. I wanted
to know if I was even close to being on the
mark. If it wasn't up to par, I knew Rick would be
honest with me. (As painful as it would be to hear.)
This is what he came back with � for anyone who wasn't sure
if "Software Secrets�Exposed!"
TM was right
What Rick Said...
If you're looking for a
knock-out guide to creating software
products, look no further than Ben Prater's "Software Secrets�Exposed!".
Ben spills the beans in this
massive "how-to" expos�. In fact, I found
myself wishing Ben hadn't given away so many of my
secrets for the quick-and-dirty tricks to
developing hot software products.
Ben starts you from the
beginning, showing you how to brainstorm hot
ideas for software products that people want right
now. He gives you dozens of
website links you can check out this very
minute to see what people want. And it won't cost you one red
cent to check them out! He also reveals how to make
sure you have a software winner before you write one line of
Next, he'll show you how to plan the
software project so that your final product is one you
can be proud of. Believe me. Planning is usually the
hardest part of a software development
project. But with Ben's special BluePrint
method, it will become almost like child's play for you.
And finally, the marketing methods
Ben reveals are worth the cost of this masterpiece by
themselves. Millions of dollars are left on
the table every year by software developers who don't
know how to market their products. But with Ben as
your guide, that won't be the case for you. You'll feel like
you're an expert at
marketing your own software products.
thing Ben doesn't do is write the software for you!
If you develop software products or you've
ever thought about it, you owe it to yourself to check out
"Software Secrets�Exposed!". Because
if Ben Prater and this e-book can't help you develop software
products and market them, you probably should see a
doctor right away because you're probably beyond
� Rick Smith, "The Net
(26 years experience in the computer industry and author
of "How to Use Your Computer Like a Tank to Roll Over Your
I guess I wasn't far off!
(Keep reading � I've included other comments by people
that have had an opporunity to check out the course.)
Now let's get down to the nitty-gritty � let me show how my
ultimate guide, "Software
delivers the goods �
How-To Techniques for Coming Up with Dozens
of Software Ideas in Minutes...
You'll be amazed when you
learn about the simple, proven techniques I
use every single day to generate software ideas hand
Here are some of the little gems you'll unearth:
- You'll watch as I develop several software ideas out
of thin air. And I'll teach you the surefire techniques you can use to
do the same thing. It doesn't take a genius � you simply
have to know the keys for plucking killer
ideas out of nowhere.
- "How Your Hobby Could Be the Next Hot Selling
Software Product." You'll see several examples of how
you can take any hobby and transform it into a profitable software
idea. It's so simple, you'll wonder why you didn't think of
- Learn How to Get People to Throw
Hot Software Ideas at Your Feet. Not only will you
learn how simple this technique is � but I'll show you where
to go to find these people. Too many people throw away money
overlooking this technique!
That's just the tip of the iceberg. I'm throwing in a list
of 24 sizzling places you can immediately go
to online to get tons of free software ideas. Before long,
you'll have so many ideas that your eyes will pop and your brain will explode!
Ok, ok... would you like to know what else you get
in "Software Secrets�Exposed!"?
Let me show you...
How To Turn a Software Idea into Software
Reality � with Zero Headaches...
I've watched year-after-year as people put together sloppy, buggy, useless
software. As they come to me with the hope
that I can resurrect the dead lifeless
software, I point to one thing that would have solved
all their problems � my "BluePrint" system.
Ouch, imagine the money and time those people have wasted forever!
For the first time, I'm going to reveal step-by-step the
juicy details on how the "BluePrint" system works.
The BluePrint wasn't concocted overnight. It's a time-tested bulletproof
system I've used and refined over the last 10
How do I know it works?
One web-based application I created � contained
over 150,000 lines of code. (Think War
and Peace!) But with the "BluePrint" system I followed �
it was designed, built, and worked effortlessly!
You'll find the BluePrint a life-saver, worth many times
what I'm charging for you to own this once-in-a-lifetime
Before going any
� I want to let you know that if you're busy,
serious, and have the budget, you can hire
to create your BluePrint. I love creating
BluePrints for my clients. Each BluePrint I've crafted � has
saved and made my clients thousands of dollars.
Or you can save yourself over
$2,400, and create the BluePrint yourself
using the innovative step-by-step system
you'll learn in "Software Secrets�Exposed!".
Get this � with the BluePrint technique you don't need to
know how to program a computer. You
never have to touch a line of code, you don't
need to know your ASP.NET from your C++!
It's crazy! But...
If you are a programmer, and you insist on writing code
yourself � you'll get my time-tested system for
writing ironclad code.
I divulge the five-star secrets I've been
using to code faster, more simply, with less bugs � all while
having fun doing it.
Building the Bridge to Software Profits
In the final section "Software
I'll unload the goods on how to make your software
irresistible � techniques that will have people pounding on
your door, begging for your software!
There is no magic
and there is no
mystery to what motivates people to buy � but
there are proven methods that work. Here's
some of what you'll find in this section:
- The 4 Steps to Packaging Your
Product Perfectly. With steady sharp-shooter
precision, you'll see what needs to go into your software's
"box" � the magic ingredient list that will thrill
- 17 "Zones" every Killer Website
Must Have. In a blow-by-blow
session, you'll get the goods to give you
the unfair advantage over your competition.
- The Magic "Booster Shot" You'll
Learn to Rely On. This technique is like a giant magnet � it will
suck visitors to your site and keep them coming back
over-and-over. You'll also use this technique to get your
buyers to zip back to your site on a regular basis and buy every new product you
Not only that, but we'll talk about how the "top
dogs" leverage affiliate programs to grow their
software sales consistently week after week. (Some report
a 50% increase in sales using this technique by itself!)
I want to show more that is in the guide, but I want to
remind you �
Regardless of your technical abilities, "Software Secrets�Exposed!" will give
you the step-by-step template you can use to:
- Create Hot Ideas for Profitable
- ...Turn those Hot Ideas into Killer Software
Even If You Can't Program your own VCR....
- ...and Transform that Killer Software Into
It is a system that will work for anyone that is
serious about making money, not just dreaming
about it. (If you're a dreamer, don't order my system �
we'll both end up being disappointed.)
You can use the system over-and-over,
building your suite of software and building profits � until
you simply can't carry the cash bag to
the bank anymore!
Ok, that's not it!
Here are more of the Amazing Secrets, Tips
and Techniques You'll Learn in the "Software Secrets-Exposed!" Course...
Look what else you'll be getting...
- How to pick out the perfect software
project � learn from the shipwrecked
lessons of others �
- Like a clever soldier in a field of mines, I'll show you
the tricks to avoid becoming a battlefield casualty of a
- Use my "Power Strategy" to scope out the
competition and get them to blindly give
away all the juicy details about their software �
you'll love this technique! (I use this technique every
day to spy on my competition!)
- You'll get a sneak peak at the three top strategies every
successful software developer employs �
- Why you don't have to create perfect
software � and who you can thank for this idea...
And you'll also find out...
- How building software is exactly like building a
house � and what you need to know to ensure your
software is strong as a
rock! (This may be the most important
part of the whole guide...)
- If you're in a hurry, I'll tell you how you can have
software ready-to-go in 7 days...
- Can you believe that thousands of dollars of software
are being "dumped in the river" every week?
You'll get the tools for building a turbocharged software
- You'll get the scoop on the two
software styles you must absolutely understand before
touching a project � and how to pick the perfect
one for your project �
Think about this...
- Hotmail gives us one of the secrets to how powerful software is
developed � I'll reveal their little
- The "Next Generation Software Strategy"
that no one knows about � and how to profit from it before
they do! (Get a headstart � in six months, this market
will be crammed with competition!)
- My friends said I was crazy, but I unlock my toolbox � and
you get to see every tool I use to hammer, torch and
weld my way to successful software projects �
- What all "Successful Idea People" have in common � I'm
gonna tell you and you might be shocked!
- How to leverage the Handheld
Craze � what others are missing and how you
can butt your way into the hot handheld
- Using current events to ignite a software buying
- You need to know about several types of software
projects you should never, ever
touch. I'll tell you which ones! (I wish
someone had grabbed me by the shoulders and told me when I
was starting out!)
- Before you ever embark on your project, I give you the
sure-fire tips to guarantee it'll be an
You'll have the front-row seat as:
- I'll divulge my
techniques for building your software on
paper before a line of code is written � and you'll discover
how this simple process will save you thousands of
dollars every single time you use it! It's crazy!
- My list of proven questions you must absolutely ask of
any programmer who wants to work with you � these
could be a lifesaver �
- How I use a magic little piece
of paper to save my day, keep all my
projects on track and keep me motivated on all my software
projects. (I'd be dead in the water if I hadn't
- How to "hypnotize" programmers into
building your software project for free � you need to know
about two of my techniques!
- The "Deluxe Guide to Building
the Ultimate Website" for your software.
(I've been told this is worth the price of the system �
all by itself!)
- If you hire someone to build your software, you could
lose your shorts � unless you read my
red-hot guide to contracts.
- Everyone asks me � "How Much Do I Charge for my
Software?" I'll tell you � and I'll also give you a peep on
tips you can use to boost your
You might want to know �
- What one programmer taught me that keeps my support
costs at virtually
nil � by using my own customers! Shhh! Don't
tell anyone about this!
- How to Demo your software for "Maximum Profit
Potential". I keep laughing � no one seems to get
this right � but I reveal what secrets the gurus are using.
- Don't have a merchant account to accept credit cards? No
problem. You'll get the ultimate
zero-cost source. Knowing this will save you
And that's only the tip of the
Imagine being able to wake-up each morning, sit down at
your computer, fire up your email and see dozens of
new orders for your software piling up.
"Instead of going to the grind every day �
you could be creating interesting software projects, making
wheelbarrows of cash and living the Dream Lifestyle!"
With "Software Secrets�Exposed!", you have
the step-by-step process you need to go from
Software Idea to Software Profits faster than you ever thought
Let me tell you...
These days, since I don't have employees anymore, I spend
my free time flying stunt kites (it's one of my favorite
hobbies), and while I'm doing it � I'm making more money than
ever! (Even more than I made as a CTO! I'm
thankful everyday for getting rid of that stress!)
I'm not tied to a boss or a time clock. My wife and I head
out of town any time we feel like it. I work
when I want and where I want. I wouldn't trade my lifestyle as
a software developer � for anything in the world.
You see �
It could take you years and a small
fortune to figure out how to build profitable
software products. Now you won't have to. I did all
the hard work over many years so you wouldn't have
In "Software Secrets�Exposed!", I reveal
the world-class secrets in coming up with hot, profitable
software. I show you step-by-step how to generate
ideas for software, transform the
ideas into software, and build pure
profit by marketing it online.
"Ok, Enough Already ... Tell Me What I
Ok, let me lay it out for you �
Here's what you get with the full course:
my e-manual "Software Secrets�Exposed!" we've
been talking about, the huge how-to guide that will reveal all
the secrets you need to build a successful software business
You'll get all the tips,
techniques and strategies for making
software building magic happen.
I've been told that I was nuts to offer this package for
anything less than $250.
One guy even said I should put a sticker price of
$500 on it � simply to keep everyone's hands
off the material � it was too
I gave some serious thought to the price �
and realized that my goal isn't to get rich with this package.
I'm making plenty of money doing exactly what
the book is about � creating and selling software.
Here's the deal � you get the entire package for �
I'm confident you'll easily save $149.00
on any project you touch. In reality, I know you'll save much
more � many hundreds, even thousands of dollars.
And once you've stop saving � you'll be making tons of cash
with the project you just built! Many of the book's proud
owners have told me that it has been a lifesaver for their own
projects. (That's what every author strives for!)
WAIT! WAIT! For a Short Time �
I don't know if I should be doing this �
But if you order "Software
you get the whole enchilada, including the bonuses you'll read
about in a second, for $97.00.
Am I serious?
I'm serious � but my wife thinks I'm going crazy. (And
maybe I am!) Everything � $97.00.
One other thing � I'm only selling 5,000
copies of this course. After the 5,000th copy is sold,
I'm permanently retiring the course. You will
never find it on the market again.
Huh? That's right � I'm interested in getting this course
in the hands of people that are serious and ready to take action in the
world of Software Product Development. And I want the people
who are ready � to have the edge on everyone
Make me a deal � if you plan on grabbing "Software Secrets�Exposed!" and then
just sitting on it � please, please don't buy
it � you'll only be taking the opportunity away from
someone else, okay?
"Software Secrets�Exposed!" today if
you want to ensure you'll get everything for an incredible
But that's not it!
I want to make SURE you
'NO!' to this package...
11 bonuses (count 'em!) with this package � they'll be
incrementally sent to you after you order.
Take a look:
Special 2020 Update
Wondering what's hot and what's not
in the world of software? Just listen to my special 15
minute audio update!
I'll tell you EXACTLY what you need
to be focusing on - and what to steer clear of. Plus you'll
learn about the latest online source for the greatest
programming talent in the world!
And it's YOURS - absolutely FREE!
"How I Made $4682 in 5 Days!"
In this bonus 16-page report, I'll
tell you EXACTLY how I made my first $4682 with a TINY
software tool that took me just MINUTES to create!
You'll LOVE learning just how easy
it was - and how YOU can do the same - starting TODAY!
Review: Two (2) Email Certificates
Good for a $200 Review of Your Current Software Project
At any point during your project,
you can drop me an email and ask for my take. I'll give you an
honest refreshing review of your project from
my experienced perspective.
If I can, I'll point out weaknesses
and give you additional tips and techniques
that'll help you create, build and market the perfect
(I have to pull this bonus soon, I'm
being overwhelmed with requests to do reviews. Expect this bonus to vanish
Ben Prater Interview & THREE
If I wanted to sell another $5000 in
software, EXACTLY what would I do - in today's software
In this special 14-page interview, I
answer the most common questions posed by readers. You'll
gain a valuable insight into the software world.
PLUS - You'll receive a further
THREE reports, predicting the future of the Internet and
software giant Microsoft!
WOW!! The Latest Version of My
I sell my book, "Elance Secrets -
Exposed!" elsewhere for $297 per copy. And it's YOURS on
day 15, for FREE!
I'll explain what sites such as
Elance and Rent-a-Coder are all about - and how
YOU can use them to get your software developed for just
PENNIES. You'll also learn all about the common pitfalls
you absolutely MUST avoid!!
I cannot express how AWESOME this
bonus really is. The package contains my 71-page book "Elance
Secrets - Exposed!", my "Low Cost Programming Guide", plus a
sample contractor's agreement. No expensive legal fees!
The Great Software Idea CookOff -
THOUSANDS of Ready-to-Run Ideas!
How would you like to tap into a
directory of thousands of exciting new software ideas? We
asked our readers for their BEST ideas - and compiled the
best of the best into this guide!
You'll receive over 100 PAGES
of pure software inspiration. Full descriptions, feature
lists, and marketing angles.
Implement any ONE of these ideas and
you could be in $$$$!
PLUS -- Take the FULL COPY of My
"Software Marketing Cookbook"!
Not sure how to market your software
products? You'll NEVER need to worry about promoting your
tools after reading my EXCLUSIVE 50-page "Software Marketing
You'll learn EXACTLY how to make
your site sell... When to use testimonials and how to
get them RIGHT... Why Autoresponders are your absolute BEST
FRIEND... Affiliate programs and the magical 80/20 rule...
Why joint ventures go WRONG and how to ensure yours DON'T...
Search engine optimization... Press releases... Branding...
Mailing lists... Online demonstrations and MUCH more!
This book tells it ALL. You'd be a
FOOL to begin marketing without reading the secrets this
Listen to How the BIG GUYS Did It -
And How YOU Can Do EXACTLY the Same!
On day 30, I'll share THREE exciting
software success stories I've put together for you. I
profile Scott Britner, Marc Sylvester and Jason Jantzi.
You'll read at least 10 PAGES of
inspirational stories for each of these software
leaders. PLUS - I'll throw in an HOUR-LONG telephone
interview I did with Marc Sylvester, too!
It's ALL yours - when you buy this
Take a Potentially HUGE BluePrint
for FREE -
PLUS Details of over 20,000 Companies!
With my course, you don't even have
to BOTHER coming up with your own ideas! On day 35, I'll
send you a FULL blueprint for one of my software ideas.
There's NO competitor on the
market for this product right now - and I'll show you
how to create it in MINUTES.
PLUS - I'll share with you
details of over 20,000 software companies, to help with
joint ventures and analysis.
Watch My FULL Video Seminar -
LIVE!" - FREE!!!
The attendees to my last "Software
Success Live!" conference paid over $1400 each for a ticket.
Now YOU can gain access to what they had - at ABSOLUTELY
On day 40, I'll send you the FULL
video of my presentations. You'll watch as I show the eager
audience just how SIMPLE it is to create real-life software!
You'll even see LIVE DEMONSTRATIONS of how quickly
software ideas can come out of thin air!
Full access to our entire affiliate
including "Software Secrets�Exposed!".
Using our world-class affiliate
program, you can begin immediately making money with our
And we pay out the highest rates
anywhere � you'll get a whopping 50% of each package you help
Make two sales and you're in the
I put my calculator to the numbers � and you'll be getting
ELEVEN BONUSES � worth almost
$3,000 in additional value when you buy this
package � for only
I want to take my system one step further. You're going to
get my risk-free, 90-day money-back guarantee:
Doesn't Work for You After Three Months � I'll Buy It Back!
Here's how it works:
Try "Software Secrets�Exposed!" for
Put my ideas and techniques to the test in your own
software project. They say, "The Proof Is In The
Pudding." See if my pudding
works. If you find that this package hasn't
made you or saved you money 10x over, let me know within 90
days � I'll buy
back the package at full price.
� And You Can't Lose, Unless You Don't Grab
This Package Today �
When you have this complete guide in your hands, I think
you'll agree that the
$97.00 was a tiny investment compared to the
dizzying amount of money you can make with just one
successful software project.
Try to find a SOFTWARE GURU willing to give you
just 30 minutes of his time for that amount!
You'll receive "Software Secrets�Exposed!"
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P.S. Just think! You'll never
have to suffer through the pain and
hassle of trying to develop a Software
Project on your own � now you'll have a proven
guide that shows you how to do it � step by step.
P.P.S. If you've ever wanted to strike it
out on your own � there is NO better business
today than the software business. You have nothing to lose
with my 100% Money Back Guarantee.
You have 90-days to make or save at least 10x your money back,
or I'll take the package back. You can not
P.P.P.S. You may not have much time left
before my special offer runs out. Today it's
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price may jump $50 or be gone
altogether. Grab "Software Secrets�Exposed!" today
before it's too late! (And don't forget � you take home
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via Our Secure SSL Connection Today!
P.P.P.P.S. I've seen a few "clones" of
my system elsewhere on the Internet. If you've stumbled
across one, double-check ALL of the details. NOBODY ELSE
offers ALL of the information you'll find here -
including the ELEVEN FREE bonuses and SPECIAL 2020
I promised you some additional comments by people that have
the course in their library today �
Armed with the information available
on this site, there is nothing stopping you from starting
your own software empire today.
I had my cutting-edge
developed from scratch, using the techniques I learned in "Software Secrets�Exposed!"
And I'm NOT a programmer!
� Jason Thompson
The secrets in Ben's "Software Secrets�Exposed!" ebook
helped me create over six-figure incoming with ONE software
title in less than three years. Ben is a genius at helping
people find their idea, build it and make it happen!
� Paul Bauer - Author of
I have now read more than half of
your "Software Secrets�Exposed!" course. I
have purchased dozens of courses from online marketers. In my
opinion, your material is in the upper 1 or 2 percent of such
offerings I have seen offered in the past several years, at
We developed one idea to extend and
market an existing software program we have, which will
translate into $30,000 in revenues within 30 days. So, yes, we
consider Software Secrets an incredible value � a very welcome
addition to our development and marketing tools.
� Hakim Chishti, CEO
Digital Universe, LLC, New York
I have 3 excellent praises for
"Software Secrets�Exposed!" and they
all relate to you keeping your promises...
1. Everybody claims all meat and no
fluff but you truly delivered on that promise. You can't say
that about a lot of information products.
2. The layout and progression of
ideas is totally logical and simple to follow.
3. I believe the thing that
impressed me most was your ability to teach a complete novice
the "A-Z" "nuts-and-bolts" of the software development
I'm starting to sound like your
I want you to know that within 48
hours after getting "Software
have started working on my very first software idea. The book
gave me the facts and the system so that I have the confidence
to go ahead even though it is new territory to me.
That is probably the most important
part that anyone will get out of the material -- a sense of
what needs to be done and the tools and motivation to actually
get out of their fear zone and get it done.
I recently bought Ben's book,
the minute I started reading it, it was un-put-down-able. I
read the whole thing in an hour and then went back and made
careful notes. Like many, I had some notions about developing
software, but had no idea what to do next.
People I spoke with told me to stop
dreaming, since there was no way I was going to compete with
the big guys. Frankly speaking, Ben's book changed all that.
I now find myself right in the middle of a project, and my
excitement level hasn't waned yet. If you're serious about
getting into the software product development business, buy
this book. Read it carefully. Apply what you learn. And don't look back.
For me, the section on blueprinting
was the most useful, because that is the very nub of any
software development endeavor. Ben unfurled before me a lucid,
methodical roadmap. All I had to do was follow. I also greatly
enjoyed learning about marketing, sales, and follow-up.
I am especially interested in
integrating web-based apps with client-based ones, and Ben
wonderfully showed me the way. He's approachable, very
knowledgeable, and wisely helpful with his critiques, comments
For me, Ben's book is perfect.
What more can I say.
Thanks for the outstanding job
you've done with "Software Secrets�Exposed!" I have
had a couple of ideas I think have lots of potential � but I
am a programming "Dummy" who cannot even fantasize about being
able to produce a marketable product myself. The programmer
I've been trying to work with has "too many irons in the
fire", so I just can't get him motivated to complete my
project � even thought he has it about 75% completed! Talk
Your manual came along at a time
that I was starving for this information. It has given me new
direction, and I know now that not only will I find someone
who WILL complete the project already started, but I know how
to find others to work on my other ideas, complete them, and
even how I will market them.
I feel now that 2002 will be a
banner year for business, regardless of what the economy in
Just a quick note to let you know
how pleased I am with your new package, "Software Secrets�Exposed!"
This has to be, by far, the most
informative and easy to understand information ever written on
the subject of creating profitable software � even for someone
like me who doesn't know a lick about programming � and with
the information in your package � "I Don't Need To!"
Your writing style is superb � the
information is presented in such a way that even us
"non-techies" don't have a problem understanding it.
I already have a project in the
works and I am very excited! Congrats! � You have done a
Hey Ben �
I come from a programming background
and I know how useful this book can be for anybody who is
truly serious about building a profitable software business on
the Internet. Software development is not a difficult process
and your book successfully shows how anyone (not just a
programmer) can do it by following your step-by-step system.
Your writing style is clear and the book does not have any
technical jargons that would seem alien to non-techies. Kudos
In particular, I like your BluePrint
method which I feel the technique really stood out � it's
practical and simple enough. This section alone is worth the
price of the book especially when planning is the most crucial
aspect of any software development project, speaking from my
own experience. You've done a fantastic job, congratulations!
Stop Source on Mini Sites..."
Articles, tips and links to
useful resources on building one- or two-page web
Before reading your book, I had a
lengthy list of questions relating to hiring a programmer to
do a project for me. Your book neatly answered all my
questions and concerns, and very likely prevented me from
making some costly mistakes.
I am still contemplating all the
information that I have just read. "Software Secrets�Exposed!" is loaded
with great information and covers just about everything one
needs to be aware of before successfully selling software on
I am currently developing a web site
for a client to sell a web-based software solution and your
ebook has provided my client with definate strategies he can
� and that's WITHOUT any hype!
You've has put together one fine
book! I had ventured into producing a little software
application, and had given up because I'm not a programmer!
What rubbish! I had taught myself
enough to get the thing going, and your manual will help me
see it to fruition.
Great going, Ben!
I am very impressed with your
"Software Secrets�Exposed!" ebook and
read the entire book in one sitting. As a former technical
writer for several software development firms, I am very aware
of what happens when you don't properly plan your software
projects � i.e. chaos and expensive budget overruns and a
product that fails.
Your ebook does an excellent job of
showing product developers how to take the mystery out of the
planning process and shows them exactly how their projects can
be successful using your Blueprint Method to ensure that they
develop not only a great software product, but a profitable
Your book will help a lot of people
to make a lot of money. Congratulations on a great book!
� Linda Locke
If you have a 95% good impression of
the software course, let me get it up to a perfect 100% by
telling you this �
With no commercial affiliation on my
part and based solely on having seen the main book, I can say
that if you are at all interested in investigating the
possibilities of venturing into software, this is an excellent
and comprehensive guide on how to set off into lucrative
software business, even if you are a complete beginner.
After reading this info, it's
probably worth at least twice its current price.
The title says it all: You will
learn the whole process of developing your winning and
profitable idea all the way to selling it and "living the
First of all, I was impressed by the
fact that you don't even have to obtain any software writing
skills. Ben reveals the best way of doing this. Although my
partner and I prefer the do-it-yourself method, for bigger
projects we will surely use Ben's formula!
I mostly liked the Getting-The-Idea
part. Although I've been marketing online for over a year
there was plenty about this part � I did not know!
My overall impression of the course
is that it's more than great and useful � worth more than the
price than it's being offered for!
I really RECOMMEND you to get it!
My rating for the technical part: 10
And for the informative it gets: 10
Overall rating: 10
I would recommend you to get it
immediately because the price went up last week. So it may
jump even more this week.
P.S. I once said that from all the
ebooks I've ever read and reviewed NetProfitMap was the only
one that got FULL 10.
Well Ben's course is the second one
that gets FULL 10 rate!
And believe me I have seen many
hundreds of ebooks so I really know which one is quality and
which is pure trash!
Hey Ben �
I've always wanted to successfully
market my own software product. Until I read "Software Secrets�Exposed!" this
dream was totally out of my reach. But now I feel that I have
the ability and confidence to create not only one but a whole
line of software products -- thanks to "Software Secrets".
The book convincingly answers what I
find are the 2 most crucial questions:
1) How to come up with software
ideas and �
2) How to successfully market your
software product once you've created it �
You have provided THE blueprint for
anyone interested in getting into the lucrative field of
software product development.
It never even occurred to me that I
could have my own software package to sell online... until I
read your ebook! What a breakthrough!
It lays everything out step-by-step
so even a techno-dummie like me can get my own piece of the
Bill Gates pie! Thank you so much for putting together such an
incredibly useful resource for a *very* non-technical person!
� Jim Edwards,
"How to Write and Publish your own eBook... in
as little as 7 Days"
Programming can be subdivided into
two categories. There is, on the one hand, the purely
technical aspect of things in which a person must know one, or
more, programming languages in order to generate the code that
will give expression to a software concept. And, on the other
hand, there is the process of coming up with an original
software concept and, then, structuring that idea so that it
can be encoded through a language.
Ben Prater's book: "Software Secrets�Exposed!" is about
the latter aspect of programming - which, in truth, is the
most fundamental and important facet of struggling to bring a
software project to life. An old computer adage claims:
'garbage in, garbage out', and Ben Prater's book is all about
how to avoid putting structural garbage into a software
project so that the end result will accomplish what was
originally conceived, and do so in an efficient, if not,
Does Ben's book show you how to do
software programming? If by this, you mean: 'to do coding',
then, the simple answer is "no". But, if one understands that
programming demands a lot more than an ability to know how to
code a project, then, you will come to appreciate the fact
that his book does take you into the inner sanctums of
programming secrets - which are entirely conceptual,
structural, and organizational in nature - no coding required.
You can contract out for program
coders, and you can contract out for creative, structural
programming expertise. Why not discover how you have the
latter capabilities within you by reading Ben Prater's book,
and, then, you can proceed to the relatively easy part -
hiring a coder, when you have your software idea all mapped
out through a structured blue print - a process for which
Ben's book provides a great deal of insight and guidance.
With warmest regards,
� Dr. Bill Whitehouse
Just a quick note to let you know
how much I am learning from "Software Secrets�Exposed!" As a
Website Automation Consultant I work with webmasters to create
a self sustaining environment allowing them the time to
promote their offers. Of course the way to do this is by using
Scripts written in a variety of languages.
During the years I have found, on
more than one occasion, that the needs of my clients may be
difficult to meet because there isn't that "just right"
package available and trying to acquire it can be a difficult
task because the insiders rarely wish to share their knowledge
or expertise at a cost effective price.
With "Software Secrets Exposed" I
can see I'll be able to do more than just bridge that gap ..
I'll be able to create a super highway to better serve my
clients and greatly augment my income!
Thanks for a GREAT Product!
� Mike Allton
Many thanks for a GREAT Report on
Software. I wish I had this when I put together 2 software
programs. It would have saved me $5,750!
In our ebook "Top 10 eBizs For The
21st Century" we outlined the Software Business as one of the
best for entrepreneurs to get involved in. "Top 10" touched on
some of the same things you mentioned in your ad for "Software Secrets�Exposed!"
The fact that you don't have to be a
programmer to capitalize on this HUGE market. Your book really
gets down to the nuts and bolts info that folks need to take
advantage of the software industry.
Now we find that we need to update
"Top 10" and add a link to your amazing reference. Great Job!
� Doug West
I have over 35 years experience
working with computers. I have been everything from a computer
operator, programmer, system analyst, database administrator,
and system implementor. I have installed programs from free to
costing tens of thousands of dollars.
I wish they had used your blueprint
modeling in their system design and programming. I
wholeheartly agree that most of the program development time
should be spent in analysis and design and not coding. Even
with the rapid development software, it still pays to do your
planning up front.
My mind is buzzing with projects I
plan to blueprint and develop for marketing. Great course, I
am signing up for the affilate program.
I'm an engineer and publisher who
has always been intimated by programers and software
development until now! After reading Ben Prater's "Software Secrets�Exposed!" I know I
can create software.
And I know anyone else can do the
same, even if you're not "technical". His "Software Secrets�Exposed!" is very
inspirational and exciting.
Plus Ben takes you step-by-step
through everything you need to know about software, including
coming up with the idea, development, programming, and
He gives you a cookbook approach
that's so easy to follow, and when you do you'll have your own
successful software empire."
"Software Secrets�Exposed!" contains
a thorough explanation of putting together a detailed
requirements document that any programmer should be able to
I have experience in the programming
and consulting world, and know the value of requirements docs
-- they save immense amounts of time and money!
I'd recommend your book to anyone
who's exploring the area of software development, from the
contractor working with other programmers who wants to get the
project done in a timely and cost-efficient manner, to the
do-it-yourself'er who wants to organize their ideas into a
workable plan. Great job!
Your book is really long on how-to.
I'm amazed! I've bought so many eBooks and courses that turn
out to be mainly fluff and philosophy. Not yours!
This course is no light read. It's
going to take some real study and thinking time to extract the
knowledge you've poured into it.
I've always stayed away from
anything requiring programming because I've never had the time
to learn the skills, but now my notebook already has a growing
list of project ideas, and I'm excited about the prospects.
Thanks for writing this book and making it available.
Ben's "Software Secrets�Exposed!" is the
Cool-Hand Luke of world-shaker e-books. It's a
knock-down-punch-out kick you between the teeth adrenaline
rush, that reveals how anybody with a vision and can apply
these methods to create a rock solid future for themselves!
I have been a programmer for the
past 15 years and have written many applications.
I ordered your book because I felt I
can always learn something more.
Your material on building the
"Blueprint" at the beginning of the project has been very
valuable as a reminder of something I have known for a long
time but frequently forget in the excitement of developing a
I am working on a software program
now that I expect to be very profitable and I am reviewing my
plan again in the frame of your Blueprint example.
Hi Ben �
I found "Software Secrets�Exposed!" a quick
easy read that separated the wheat from the chaff in terms if
I should attempt my own programming, or just organize the
projects for someone else to code. Thanks to your book, I've
probably saved myself a lot of time, money, and trouble.
I needed to organise some server
side custom software for a website, and frankly I had no idea
where to start. Thanks to your info I now feel totally
confident of being able to handle the whole thing.
This ranks right up there with best
97 dollars I have spent to date online.
I just purchased "Software Secrets�Exposed!". While
just skimming through it with my database designer, we came up
with several cost-effective, easy to implement ideas to help
generate income. As an Executive Director of a nonprofit, this
is VERY exciting. Thank you for the new hope and new
possibilities you've created for us.
� Ana-Marie Jones, Executive
CARD, Serving People with Special Needs
in Times of
Thanks for your informative e-book
I especially like the BluePrint.
Those ideas alone are worth the entire cost of the e-book. I
will be able to follow that model in my full-time programming
job immediately. And I know it will be very beneficial to me
as I build my web business, too.
My 20+ years of programming would
have been much easier if the companies I worked for had always
followed the simple steps of the BluePrint! Thanks!
Finally � a guide to creating the
software programs you need, on a limited budget- and how to
market them, too. If you've ever thought "someone" should make
a better program... After reading this � you will be able to
create and sell your own programs, from now on. Truly a
one-of-a-kind course, where you are only limited by your own
imagination. I highly recommend this book.
� William Finnern
I just read the book and have
started to read it again immediately!
So much information and great ideas.
I have used some already and have
only had it for three days.
Keep the special reports and bonuses
coming my way. Thanks!
Great manual! I love the secrets on
page 96 and the website "Zones". I wasn't going to do anything
else with my free autoruns program, but I'm now developing a
pro version and totally redesigning it's website. Thanks for
� Mark Andrews
"The Ultimate Guide opened my eyes
to the potential of developing software and gave me lots of
� Francis Miller
I purchased "Software Secrets�Exposed!" a few
days ago and found that each morning I wake up plus all
thru-out the day, the only thing on my mind is Software
I could not wait to read, learn more
and use what I have learned from your book. I am very, very
excited that I found this new book since I have a computer
science degree that I received in 1978.
Yikes! Old science... I finally
found a new quick source or course to guide me thru this new
millennium of programming technology and all the information I
need to succeed with ease in this new age...
I am very excited and am ready to
start to develop my own software that this fantastic book
I am Ready to Make Serious Buckies
:o) Thank you.
Be the next Bill Gates. If you sell
information on the net, this product will absolutely blow your
mind, as the profit potential is astronomical. An easy read
and a e-book destined to be a classic read.
"Software Secrets�Exposed!" really
covers the subject. The "blueprint" alone is worth the price
of the whole package. It actually saves money because once you
get started right, you don't have to go back and do it over.
� Stephen A. Matuszak
Information Marketing Coach at
I have quite a few ideas in my mind
from reading your Book! I haven't closed the book since I got
it three days ago. As I read through the book the first time,
I run on to things I never before would have thought of. Very
helpful in my marketing business creating new avenues of
profit in a different marketing arena!
Ben's course explains better then I
could, how to make software development tactics vary easily
work for you, in getting your project ideas up and running.
Even more so, how to take the knowledge Ben has poured into
this book and use it to create vast amounts of wealth for your
Building a software based website
has always been in the back of my mind! I never knew how to
take the right steps to accomplish this task. after reading
your book "Software Secrets�Exposed!" I now
have taken the first steps to the software development
blueprints and design I've been looking for! Thanks
Previous to buying "Software Secrets�Exposed!", I'd had
several nightmare experiences hiring programmers. One project
was supposed to be done in a month, it took a year, the final
price tag was more than FOUR times what was originally quoted
and ultimately I still had to scrap the whole thing. If I'd
had the information presented in Ben's book, I would have
saved myself a lot of time, money and frustration.
� Bill Harrison
Wow! "Software Secrets�Exposed!" is really
cool! I've been tinkering with a project of my own for the
past six months and just can't seem to find a way to get it
organized. Your book has given me the plan to make my software
project ideas a reality! The BluePrint idea alone is just
plain awesome! I can't wait to put your ideas into action and
would recommend Software Secrets Exposed to anyone who is even
remotely thinking about trying to develop software. Keep up
the great work.
� Martin Greening
"Software Secrets�Exposed!" has
opened up new possibilities for products for my business. I
had no idea that I would be able to turn my ideas into
profitable software, but now I know how! Thanks for the very
� Craig Hardee
I've read through "Software Secrets�Exposed!" two times
now, and it has helped me grasp, the value of creating
software. I know I'll refer to it often. Your ebook is a real
motivator, full of time and money saving tips and techniques.
How refreshing to know that you can create and market software
that sells for 10 times what a typical online ebook sells for.
I'd rather sell one application for $500 than 10 ebooks.
I've been either writing my ideas
down on a notebook or using a pocket recorder. Like Ben says,
"If you don't save your ideas, you'll lose them." What I like
about using the recorder, is that I can play it back and get
still more ideas!
Since I've been tuned in to software
ideas, I'm beginning to spot more and more of them. The ideas
were always there, but now they are jumping out at me! Just
like Ben said they would.
What impressed me the most about
"Software Secrets�Exposed!" was the
way Ben explained what tasks are involved and how to
accomplish them. The most helpful things I learned from Ben
1. The importance of creating a
blueprint to guide you through the entire process. Now I know
why Ben treats his blueprints like gold.
2. Even though I've never written a
line of code, "Software Secrets�Exposed!" has given
me the confidence and knowledge that I can have someone else
code it for me.
3. Ben outlines the tasks to be
performed from brainstorming ideas to marketing your software
from your website.
� Don Friesen
affiliate programs REALLY PAY!" The easy Way to create a
stream of fast, low-cost, mini sites that create an
incredible cash flow 24-Hours a Day,
A quick word about value for money.
As well as the detailed book, I have received within 5 days �
2 additional 'secret' bonuses not mentioned on the site that
are great value on their own.
I am not very imaginative, but I
found that I could come up with ideas using the simple
techniques he describes. He gives details on how to come up
with a program about 'bird watching' which I know nothing
about yet still I understood his clear methodology and I could
apply it to other areas. I even came up with a great idea
inspired by the book without even thinking about creating one.
Currently working for someone in
creating a program. The person gained my services for free
using a technique described in the book to create a type of
software that some companies are renting for $3,500 per month.
Unforunately, neither of us had read his book beforehand and
did not employ his easy blueprint method or other secrets so
half way though I had to do a complete rewrite of the
software. If we had had the book I would not have had to do
the extra work and he would not have had to wait the extra
Finally, his info on the 17 zones of
a successful website is a far more complete description than I
have read from many of the web marketing courses I have
"Software Secrets�Exposed!" is an
excellent peace of work! What I never thought possible, became
easier than I ever could imagine. Many ideas were born while
reading it, and many more are coming while reading it for the
second time. "Letting Others Come Up With Your Idea" was the
chapter of most value to me. Do yourself a favor, and be on
your way to achieve what giants have!
� Tatiana Velitchkov
"Software Secrets�Exposed!" is a
"one-off". I having been to developing products for a number
of years but the software market has always eluded me. Now
after reading Ben's book this is no longer the case. Software
is probably the most profitable and most widely bought
resource there is on the net � you are shooting yourself in
the foot if you do not buy this book today!
I've read through your "Software Secrets�Exposed!" report
twice since I received it last week. Your BluePrint is a great
way to design a project. I've started using it for a project
that I hope to market soon. The information in your report is
well worth the cost and I plan on earning many times the cost
from marketing my own software products.
� Dave Burniston
I like Ben Prater's "Software Secrets�Exposed!" Blueprint
because it gives me an eye-opening, step-by-step guide to
success in the world of software development. Pilots have
lists, and doctors have reference books. This future software
developer now has one useful starting point, thanks to Ben
I love the content of this ebook -
it's about time someone wrote something intelligent about the
whole software creation process.
Your breakdown is brilliant and this
will truly be the "blueprint" by which our company approaches
our future software development projects. Great job and I wish
you much success with your company.
� Casey Olynyk
After recently purchasing your
Software Secrets ebook, I was quite simply blown away by the
way you broke down the complex world of software development
into a simple step by step action guide. I'm convinced anyone
who applies your methods can make money with their own
Thanks for this unique expose into
the software world.
I am writing to tell you about my
initial experiences with "Software
have always had ideas for products and inventions, but had
never effectively pursued any of them. I have been working in
IT for consultants, software vendors, and private industry.
Even with all of my experience, I found myself falling prey to
many of the mistakes detailed in "Software Secrets�Exposed!".
I am now pursuing my latest idea. I
am building the feature list and will be downloading my
competition for a trial to get more ideas on what to include.
I look forward to working on this with an effective gameplan.
In the past, I would start coding right away and then never
finish the work after the initial excitement faded and the
difficulty increased. The approach you provide has given me a
more complete picture of what it will take to create a
software product and bring it to market. This is a huge
advantage over my previous attempts. I also have taken to
heart your simple advice of doing something every day. I have
started to apply this advice to all of my personal projects.
It makes a huge difference.
Before I opened this book, I was a
little worried that maybe I wouldn't be able to understand the
language but I am amazed at how you have made it so
understandable. It is truly awe-inspiring how these secrets
can be used by anyone for any application they may be
considering. Excellent, excellent, excellent!
I really enjoyed your book on
software development you have a real winner. I have been
brainstorming ideas since I read the chapter that dealt with
that I currently have about 15 solid Ideas to work on two I
want to get in the works.
The real gold in this book is the
chapter on blueprinting this really nails down how to get the
project done. Putting the project in this form you can move
faster with fewer problems. I have never seen this method used
with a creative venture before. This could be adapted to other
areas as well.
"Software Secrets�Exposed!" is
awesome! First of all, it has to be the best-written eBook
I've ever read. (Most eBooks seem like they're written by 4th
grade English dropouts.)
Secondly, the information you
provide is simply incredible. You've opened my eyes to an
exciting, new income possibility, one that I never knew
existed for us "small guys". You should be charging 10 times
your current price!
I have spent over 20 years in the
computer industry, and in that time I have read many technical
manuals, and learnt no end of jargon.
How refreshing to read a book that
makes easy reading, and that gets its message across without
resorting to endless jargon.
This book covers some very powerful
professional techniques in a very enjoyable way.
� Paul Cooke
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